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Shanica Roy

Hi, I'm Shanica, and I lead UX and product design.

I design and lead complex product experiences across B2B, SaaS, and enterprise environments, connecting user needs, product strategy, and design execution.

How I work

Lead from the work. Scale through people.

  1. Hands-on craft
  2. Design direction
  3. Product influence
  4. Team enablement
  5. Organizational impact

I don't see hands-on design and leadership as opposites. The right level of involvement changes with the problem, the team, and the stage of the work.

Selected Work

Writing

Notes on UX and product design, and on the psychology and behaviour underneath them.

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Let's build something worth leading.

I'm interested in complex products, ambitious teams, and the problems that sit between customer needs and business reality.